Agency Dominance Review (2024): Is Keaton Walker Legit?

TLDR – What’s The Verdict On Agency Dominance?

Digital marketing agencies are an exciting business model to launch in the modern day.

We live in an era where almost every business owner realizes they need an online presence to maximize their earnings, yet few know how to create that presence effectively.

That means the demand for digital agencies is higher than ever. There’s no shortage of businesses that need help with their online marketing. If you can be the savvy entrepreneur who can help them out, you can earn the big bucks.

However, I’m not convinced that Agency Dominance is the #1 course to help you become that successful digital hotshot.

Agency Dominance only launched in March 2023. There’s a glaring lack of online reviews to prove that this course can lead people to success.

Also, there’s no refund policy, meaning you’ll be left high and dry if the course doesn’t work out for you.

Keaton Walker is trying to compete with other established owners who have been helping people launch their agencies for years.

It’s tough to recommend him over a popular course like Digital Leasing, for example.

This course has led hundreds of people to a life of financial freedom.

The coaches are there to hold your hand through every step of the process. They’ve also simplified the process to the point where you can find your first client within weeks. You can discover how Digital Leasing works by watching this short video.

Who Would Benefit From Agency Dominance And Who Wouldn’t?

Agency Dominance is a detailed online course. It has 231 videos to consume, and you’ll get to ask questions in weekly live Zoom calls with the coaches.

Perhaps this course will suit you if:

1. you’re a fan of Keaton Maxwell’s free content and want to learn specifically from him.
2. you have no idea what type of agency you want to launch and want to get a sense of your options.
3. you like the idea of networking on live Zoom calls and a private online community.

If you don’t fit into all three of these categories, it would be difficult for me to recommend Agency Dominance.

In this case, I’d feel more comfortable recommending you learn your trade from coaches who are more proven to have helped marketing entrepreneurs in your situation.

There are coaches out there with tons of recommendations on websites like Trust Pilot, Better Business Bureau or social media websites like Reddit. Agency Dominance doesn’t have any reviews on any of these websites. The only reviews I could find were on its own website.

For me, that makes it hard to rank Agency Dominance among more proven courses in the same niche.

To discover additional resources for mastering social media marketing, take a look at my article featuring the best Social Media Marketing Courses & Gurus.

Agency Dominance: Here’s Your 1,000 FT View

Business Model: Digital Marketing Agency

A digital marketing agency exists to help businesses market themselves online and attract more customers.

Some $5.8 trillion was spent on e-commerce in 2023. Every business has to be online these days to get a piece of that pie, but not every business owner knows how to market themselves effectively on the internet.

They’re busy enough. Rather than take the time to learn, they’ll often hire an expert. That’s where a digital marketing agency comes in.

A digital marketing agency can potentially help a business with

• search engine optimization (SEO),
• Google Ads,
• social media ads,
• social media content,
• blog content,
• email marketing,
• YouTube video,
• online funnels,
• lead generation,
• web design,
• or all of the above.

Agency Dominance encourages you to choose your niche and dominate that, rather than trying to be a Jack Of All Trades.

Keaton Walker decided to dominate the orthodontist space when he had a digital agency. Perhaps your agency will target chiropractors or carpenters. There is so much choice because every business wants more online customers.

Your role as the head of a digital marketing agency is to market yourself in a way that proves you’re the company to help the business owners you target. That’s what Agency Dominance teaches you how to do.

Keaton Walker Review

Keaton Walker started his first business in his senior year of high school; a blog that made no money. Keaton says that he learned a ton of important lessons by creating it though.

Following a two-year Spanish-speaking church mission in Washington DC, he returned to his hometown of Salt Lake City, Utah, and started marketing for his family’s swim school.

He was studying Communications at Brigham Young University while also working on obtaining clients for his first digital marketing agency; Orthopatients.

This agency focused exclusively on helping orthodontists. He focused on making a name for himself in that space and nowhere else. In his own words, he “dominated” that space. Ultimately, he dropped out of college to focus on that.

Keaton sold Orthopatients in February 2023, and decided to focus on teaching his agency-building skills to others. His online course Agency Dominance was born a month later.

You can learn more from Keaton by subscribing to his YouTube Channel, which currently boasts more than 30,000 subscribers.

How Much Does Agency Dominance Cost?

You can buy Agency Dominance for a one-off payment of $1,997.

There’s a payment plan available where you’ll pay five monthly instalments of $450 ($2,250 in total).

I appreciate that customers are shown the price on the Agency Dominance website, as many high-ticket courses of this nature force you to call a sales rep to discover the cost.

What’s The Agency Dominance Refund Policy? 

There’s no sign of a refund policy on the Agency Dominance website, so you should proceed assuming that there’s no chance of getting your money back.

This is fairly common for this type of training course. Agency Coach and Agency Profits are two examples of relatively new digital agency courses that also don’t offer refunds.

My Personal Opinion On The Agency Dominance Course

This is one of the most comprehensive courses I’ve seen when it comes to building your own agency.

Keaton Walker has an impressive background and comes across well in his training videos.

There’s nothing to hate about the Agency Dominance course, although Keaton is competing against a ton of decorated entrepreneurs by attempting to teach other people how to launch a digital agency.

Is Agency Dominance Legit?

Agency Dominance is a legit course. The guidance inside the program has been proven to work. Keaton shows up to all the live Zoom calls. You’re delivered everything that’s advertised once you sign up.

Sadly, that’s not enough to make it my #1 recommendation in this niche.

Keaton did well to scale and sell his marketing agency, but he’s yet to prove himself as a coach.

Agency Dominance barely has any online reviews outside of its own website. On top of that, there are no refunds available with this course. This could be more than enough to dissuade people from taking a punt on Keaton ahead of more established agency gurus.

In most cases, I’d urge people to check out proven courses like Digital Leasing instead.

This course is led by experienced coaches with a proven track record of helping people set up successful digital agencies.

What’s more, the system taught by these coaches helps their students prioritize their time and live the lives that they want.

It helped me toward a life where I can spend as much time as I want with my wife and children.

I know other people who are traveling the world in style thanks to the income that Digital Leasing helped them to earn.

When you see that for yourself, you’ll be fully dissuaded from gambling on newer coaches with no proof of success behind them.

If you want to learn more, you can watch this video to discover how Digital Leasing works.

What’s Inside Agency Dominance?

The core offering in Agency Dominance is a huge video training series teaching everything you’ll need to know to launch your own digital marketing agency.

There are 231 lessons here in total, split into 11 chapters. Below, we’ll explore what you can expect to learn in each chapter and the other bonuses offered within the course.

Chapter 1: Welcome

This chapter serves as an introduction to the course. You’ll be shown the standard operating procedures of the course, as well as how to join the live Zoom calls and become part of the private Facebook community.

You’ll also be shown how to join the Agency Dominance affiliate program, which will allow you to earn money for every friend you refer to join the program.

Interestingly, Keaton will also offer you $5 for every mistake you spot within the course. Perhaps that’s a unique way to help his students pay attention during this lengthy masterclass.

Chapter 2: Business Foundations

Here, Keaton will help you to choose the correct niche for your agency, as well as what services you might want to offer your clients. You’ll be shown Keaton’s top tips for conducting market research to find the optimal services to offer.

Chapter 3: Business Housekeeping

In this chapter, Keaton teaches fundamental aspects of launching a business, such as creating a business name, a business email and basic website, registering an online business and creating a logo. You’ll also be schooled on payment collection strategies and how important it is to make it easy for clients to pay you.

Chapter 4: Mindset + Productivity

In this chapter, Keaton shares a ton of strategies for developing the positive mindset needed to succeed in online business.

All aspiring business individuals would benefit from consuming this chapter. It offers valuable insights into productivity, self-sabotage, consistency, perseverance and more.

You’ll often find chapters like this within online business courses, even if you’re learning affiliate marketing, dropshipping, print-on-demand or something else. That’s because mental fortitude is key to succeeding in any form of online business.

Chapter 5: The Business Model

Here, you’ll be shown the pros and cons of various business models that you can offer your clients. These include Performance, One-Off Business, Billboard Ads, Leader Dealer, SaaS, Retainer, and Done-With-You models.

You’ll also be taught valuable lessons about following up on leads, client consultations and CRM.

Chapter 6: Marketing Skills Database

In this chapter, you’ll be shown a range of essential marketing skills to help turn strangers into clients.

You’ll learn about copywriting, branding, email marketing, and various types of marketing software. That’s just the tip of the iceberg.

Chapter 7: Marketing Yourself

Keaton goes over more different online marketing styles including inbound, outbound, hybrid and social media marketing campaigns.

You’ll also be shown Keaton’s preferred client-grabbing system which focuses on crafting unique and compelling offers for each potential client.

Chapter 8: Sales

Now you’re ready to learn the essential skill of persuading someone to work with your agency.

You’ll learn how to make outbound and inbound sales for work you, appointment-setting and how to run sales calls. There are various lessons on the overall sales mindset too.

Chapter 9: Onboarding & Operations

As you scale your own agency, you’ll need to hire employees to take care of the extra work. This chapter features a ton of useful tips to help you do that with ease.

You’ll learn how to make great hires, delegate tasks effectively, run onboarding protocols, create operation manuals and more. Keaton shares his ideas for operating an effective client retention system too.

Chapter 10: Marketing Results for Local Businesses

This chapter features a comprehensive discussion on attracting local businesses to work with your agency via Facebook ads, Google ads, TikTok ads and SEO, among other marketing strategies.

Chapter 11: Marketing Results for Online Businesses

This final chapter features more marketing tips outside of local businesses. You’ll learn how to market within Facebook groups, YouTube, blog posts, short-form content and more.

Agency Dominance Bonuses

• Three months of weekly group sessions.
• Three months of a free subscription to HighLevel.
• Free access to the Agency Dominance private community.
• Access to the Agency Dominance affiliate program.

Agency Dominance Review: What’s The Conclusion?

Thanks for reading my review.

I think becoming a digital agency owner is one of the smartest ways to make money online in the modern day.

With that said, there’s a lot to learn in this niche so you’ll need to choose your mentor carefully.

Hopefully, this review has painted a clear picture of the strengths and weaknesses of Agency Dominance so you can make an informed decision moving forward.

For further information and another perspective, delve into my review of the Local Marketing Vault course, which offers comprehensive training on lead generation via Google Ads and Facebook Ads, but lacks focus on local SEO and landing page optimization.

Additionally, check out my Game Of Advertising review, where Marvin Weiss teaches you how to make fast money by selling PDFs using Instagram ads. There’s also a Skool community linked to the course, and you can pay extra for a coaching call with Marvin.

Top Alternative / #1 Way To Make Money

Our team has spent months researching, reviewing, and vetting dozens of business models and thousands of programs.

While there may be no “perfect business”, the research IS conclusive:

Digital Leasing is the #1 online business model for those just starting out.

Whether you’ve never made a dollar online, or you’ve been in this space for a while but never really “made it,” Digital Leasing is for you.

Why?

1) It’s Flexible: You can make this system work whether you have an hour per day to spare or you’re ready to go all-in. Yes, the more time you put in, the faster you see results. But even with a little time each day, you can move the needle in a Digital Leasing business.

And because this system is so flexible, you don’t have to constantly be working to make more money. It’s called PASSIVE INCOME because if you stop working, the money doesn’t. 

Imagine taking 3 months off to just tour around Europe, rent a cabin in the woods to write a book, hike the Appalachian Trail, or live on the beach and surf all day. 

This is only possible if you have an income stream that’s not tied to your time.

2) You Own & Control EVERYTHING:

With most digital agencies, your business grinds to a halt once you stop working. In that case, all you really have is a self-created job.

Digital Leasing focuses on building a passive income stream where you own all the assets. This not only creates a life of financial freedom, but one where you still own all the assets, which means you have all the power and all the control.

3) Little To No Startup Costs: It’s possible to get into Digital Leasing with zero dollars upfront. Because, using the strategies outlined in this program, you can get a client to pay you BEFORE spending a penny out of your own pocket…even before you do any work. 

Even without getting paid in advance, you can have your first Digital Rental Property up, running, and generating profits for less than $100.

4) Easy To Duplicate:

Scaling your business can be the most stressful and time-consuming parts of most digital agency models.

Not so with Digital Leasing.

Once you have your first Digital Rental Property up and running, you can literally DOUBLE your income with a few clicks, a couple keystrokes, and a single phone call (and you don’t actually need the phone call).

5) Make Money Helping Real People:

This is one of the most underrated parts of owning a digital agency – and it’s something Digital Leasing coaches push in everything they do.

Personal fulfilment.

With Digital Leasing, you’re actually helping people by solving your clients’ biggest problem:

Every small local business owner needs more customers, and with Digital Leasing, you are unleashing a flood of happy, paying customers for these businesses. 

You make money by helping them make money. 

Not a big, faceless corporation either…a small business owner who’s using that money to put food on the table for their family, start a college fund for their kids, or take care of a sick parent. 

Once you see how Digital Leasing makes a real impact in the lives of real people, you’ll sleep like a baby with a big smile on your face.

Now, the choice is yours. You could continue browsing, looking at opportunities like Agency Dominance which could one day make you money.

You could continue researching, never making a decision. 

OR, you could take a look inside, consider what you really want, and join a program that makes your dreams a reality. At the same time, joining a community of over 2,000 successful students that are living life on their own terms thanks to Digital Leasing.

A consistent, reliable, semi-passive stream of income that doesn’t depend on you or your time to keep producing profits. 

All while genuinely helping real people who are grateful and happy to pay for it. 

If this sounds more like what you want out of life (or if you just want some nice side income), click here to learn more about Digital Leasing.