TLDR – Is Abu Fofanah The Main To Power Your Facebook Advertising Campaigns?
If you’ve ever been on social media, you’ll know that social media marketing is a big deal. Facebook and Instagram ads are part of the furniture on social media these days, and you probably just ignore many of the advertisements you see.
But effective ads are different. These ads make you sit up and take notice. They might even encourage you to buy something!
Online businesses understand this. That’s why social ad spending will be almost $220 billion in 2024. Companies know that the right ads mean more sales, more customers, and a more streamlined route to making money.
This is where Abu Fofanah comes in. With courses like the Ad Prep Academy and the Power Your Launch Accelerator, Abu believes he can help you score big wins when running Facebook ads and other campaigns.
And I think he does a pretty good job. He’s helping you write ad copy, interpret ad data to build your strategy, and create ads that actually work. He knows how to create ad campaigns, and he wants to show you how to do it, too!
The Problem I’m Having Here…
So I think this is a good course, but there are a few issues I can’t quite put out of my mind…
- Social media advertising is a super competitive market…
Brands have been advertising on social media for well over a decade. People know this market—they’ve gone to college and studied it, done internships, gained years of experience, and even run their own ad agency businesses.
I trust in Abu’s expertise… but I don’t think six modules and four bonuses is enough to help you compete with these professionals.
- The market is unstable…
Anyone who has ever run Facebook or Instagram ads will tell you this… it’s not an exact science. What works one day might not work the next.
If you want sustainability, you won’t find it here.
- It’s just one piece of the puzzle…
I’m not going to sit here and tell you there’s no money in ads. There is…
But it’s not the easy route to profits Abu Fofanah claims it is. Whether you’re selling your own products or promoting your client’s products through an agency, you’ll need a whole lot of other skills to be successful.
A Far Better Alternative…
I prefer more sustainable business models… models like local lead generation.
Here’s why I think local lead generation is a much better option…
- You have the chance to become the leader in your niche
You’re not playing catch-up with the big hitters in the industry… you’re identifying your target market and becoming the go-to for leads in your specific niche.
- You’ve got way more reliability…
Praying that your next Facebook advertising campaign is successful is going to get real old, real fast. With local lead generation, you can receive a regular monthly income without uncertainty and stress.
- You’re getting the whole package…
My route into local lead generation was Digital Leasing. With this program, I discovered how to build a lead generation site, market it to local business partners, and start generating income.
It’s not just one piece of the puzzle. It’s all the pieces, plus the instructions on how to put it together, and expert guidance on how to do it the right way…
If you’ve got your heart set on social media marketing, Abu seems like a good guy to help you along your journey. But for most people, local lead generation and Digital Leasing are going to be much more effective.
Check out this video to get started with Digital Leasing today…
| Area | Score | Description |
|---|---|---|
| Time Investment | 2.7 out of 5 stars | To Abu’s credit, he really does try to streamline and accelerate the process. There are templates and case studies to help you out, but I still think you’ve got a lot of work ahead of you once you’ve finished the course. |
| Level of Control | 1.8 out of 5 stars | Unfortunately, social media ads and control don’t mix. Abu gives you some useful tools to tip the balance in your favor, but Facebook and other ad platforms will always hold all the cards. |
| Ease of Implementation | 3.0 out of 5 stars | I’m giving Abu a few extra points because he’s clearly trying to make this accessible for everyone. I can’t give it a perfect score because social ads are never an exact science. |
| Profit Potential | 2.8 out of 5 stars | This is a tough one. Social ads are really important for many profitable businesses around the world, and there’s money to be made here. But I just don’t think this approach is going to make big money all by itself. |
Who Will Benefit From Abu Fofanah’s Programs & Who Won’t?
Who might actually want to give this a go?
This Might Be Interesting To You, If…
- You’re set on the social media ads business model.
- You’re impressed by Abu’s persona and story of success.
- You don’t mind the stress of a competitive market.
This Probably Isn’t Going To Do Much For You, If…
- You’re looking for more regular income.
- You don’t have the time to commit fully to your ad campaigns.
- You prefer other business models without the pressure and hassle.
Be sure to check out my listing article featuring the best Social Media Marketing Courses & Gurus for top programs and expert tips
The Abu Fofanah Review: Your 1,000 FT View
Let’s take a deeper dive and find out exactly what’s going on here…
Business Model: Social Media Ads
The business model is social media advertising. You create your ad copy, run ads on social platforms, and… hopefully… convert leads into customers.
We’ve all seen ads on social media, so we know how common these things are. What you might not know is just how massive this industry is…
- Social media ads spend was projected to hit $219.8 billion in 2024, so businesses are definitely throwing a lot of money at this.
- There are more than 5 billion active social media users around the world, which means this is a huge market.
- Facebook and Instagram Ads offer the best ROI… according to 29% of ad manager professionals. It’s always nice to hear that people are getting a return on their investment.
Now, some ads work, others don’t. Just because some people are having big successes with this doesn’t necessarily mean everyone will. Here are a few things to keep in mind…
- Running social media ads is hard. Companies spend huge amounts of money on ad agency professionals because they trust them to do the job. It’s hard to gain this kind of trust…
- Social media is a buyer’s market. Your potential customers have a ton of choice at their fingertips, and it’s difficult to make sure they choose you.
- ROI is never guaranteed… and even seasoned social media marketing pros create ad campaigns that flounder.
Who Is Abu Fofanah?
Abu Fofanah is a rapidly becoming a big name in social ads space. He’s been-there and done-it with this business model, encountering all the common mistakes and overcoming them. In the process, he’s learned how to create sales funnels, increase sales and make more money while promoting products over social media.
This is a guy who’s done superbly well with a difficult model. He founded Ad Prep Academy and his other course offerings to help other people achieve the same thing. His large social media audience and amazing track record probably give you an idea as to why he charges so much for his consultation services.
When a respected publisher like Forbes claims you’re “helping entrepreneurs learn about brand visibility and monetization“, and helping businesses recover after the pandemic, you must be doing something right! So, well done to Abu!
How Much Does The Abu Fofanah Course Cost?
Right now, the programs Abu is offering are his Power Your Launch courses. So how much does this Abu Fofanah course cost?
- You can get access to this program for $1797.
- Apparently that’s down from $18,321… so it’s an enormous saving!
- His one-on-one video consultations are a bit more expensive, weighing in at $450 per hour… or even more!
Is There An Abu Fofanah Scam You Should Know About?
You need to know if there’s an Abu Fofanah scam to worry about, or if this guy really is a legit Facebook ad campaigns guru? Let’s take a look…
It’s actually a pretty easy question to answer… there’s no scam here.
While I would like to see a few more reviews and testimonies about Abu’s courses and consultation, this is only a minor detail. I’ve done plenty of research into Abu and his courses, and everything looks legit.
This doesn’t mean I necessarily recommend what he’s selling though. Of course Ad Prep Academy and Power Your Launch are good programs, but they are both guiding you into a very difficult industry indeed.
To get the best chance at success in social advertising, you’ll probably need some direct coaching from the man himself. But this is going to cost you a lot of money. It’s up to you to decide how much you want to invest in something with no real guarantee.
My Personal Opinion On Abu Fofanah
This is where I give you my own view on the Abu Fofanah courses and programs. Here’s what we’re working with…
- Abu is giving you a solid overview on how to handle the paid social side of online marketing.
- His online courses are based on his own expertise, and he really does seem like he knows what he’s talking about.
- Social advertising is a legit business model… loads of businesses use Facebook page and Instagram ads to keep those conversions flowing.
This all sounds great, so why can’t I recommend Abu Fofanah courses to you?
I’ve got three big concerns here…
- Competition
- Completeness
- Passivity
What do I mean by this? Well, if you’re going to become a social media marketing pro, you’re going to be up against some of the most experienced professionals in the business… this is a huge industry, and it’s a real struggle to get your voice heard.
Second… completeness. I learning to run ads is great, but is it going to be enough to part customers from their hard earned money? Most marketers have a huge array of tricks up their sleeve, and I think Abu is only giving you one of them.
And finally, passivity… you’re getting systems and templates to help you along the way, but don’t be fooled into thinking this is passive income. You’re going to be working around the clock just to keep your ads business afloat.
I really do like Abu and his course. And I think, for the right kind of candidate, his guidance could tip the balance in your favor. It’s just not going to work for most people.
This is why I ended up taking another route altogether… local lead generation.
With local lead generation, you’re hitting those three key points…
- You can make the market your own, identifying a low competition niche and building your business here.
- Programs like Digital Leasing give you everything you need to develop your first rank-and-rent lead generation site… and the tools required to scale and grow your business.
- Once your assets are set up, it’ll only take a few clicks and less than one hour a day to maintain them. You’re getting semi-passive income without the hassle.
For me, Digital Leasing gave me the chance to take back control of my life. I was my own boss, making money on my terms, and living life to the full.
Not only that, but I was making a real difference for those hard-working business owners in my local community.
Does this sound like something you’d like to explore?
Hit the link to discover more about Digital Leasing today…
What’s Inside The Abu Fofanah Course?
Let’s take a peak at what Abu has in store for you…
The Power Your Launch Accelerator Course
Right now, Power Your Launch Accelerator is the main offering from Abu. Here’s what’s inside…
| The Module | What’s It All About? |
|---|---|
| Module 1: Your Audience – Defining & Creating Your Audiences | Abu kicks off his course with a module on audience creation and definition. He talks about understanding your audience members, researching who to target, building your ideal customer persona, and targeting your audience with different techniques. |
| Module 2: Your Offer – Crafting An Irresistible Offer | Abu defines an offer as the reason you sell your products and services. He discusses how to ensure that your offer really resonates with your audience and offers a genuine advantage. Abu also discusses communicating that unique offer value. |
| Module 3: Your Message – Clarifying Your Messaging & Writing Ad Copy | Clarity is really important here. If your audience doesn’t know what you’re all about, they’re not going to buy from you. In the third module, Abu teaches you how to speak to customers in the way they speak, creating messaging they engage with. He’ll also provide you with a bunch of frameworks and templates for copywriting, as well as examples and case studies. |
| Module 4: Your Funnel – Mapping Out The Customer Journey | Abu helpfully defines a marketing funnel as the journey your customers go through on their way to conversion. He teaches you about the ads and content you need at each phase of the funnel and how to plan your funnel to influence customer decision-making. |
| Module 5: Your Ads – Building Your Campaign Start To Finish | This is a big part of the course, as you’re learning how to build a comprehensive ad campaign. There’s a step-by-step model for campaign building here, and there is a challenge for you to complete at the end of the model. This gives you a nice opportunity to put what you’ve learned into practice. |
| Module 6: Post Launch – What Happens After Your Launch | The training doesn’t end at launch. Abu continues by discussing how to continue running a successful campaign. You’ll discover more about the metrics you should be analyzing, what data signals to look for, and how to improve your strategy. |
| Bonus #1 – Done For You Templates | In the first bonus, Abu gives you a collection of ad templates to accelerate the process. |
| Bonus #2 – Websites That Convert | The second bonus is about creating e-com and service websites that are geared towards optimizing sales and conversions. |
| Bonus # 3 – How To Sell During The Holidays | The third bonus is about holiday sale scripts, so you can push all the right buttons during the holiday season. |
| Bonus #4 – How to Sell with a Webinar | Last but not least, Abu is discussing something very dear to his heart—webinars. Specifically, he’s looking at how to turn a webinar into a sales asset. |
The Ad Prep Academy Course
Another course Abu Fofanah has offered in the past is his Ad Prep Academy. This program is not listed right now, but here’s what it used to cover…
- Using Facebook and Instagram Ads to build your sales funnels.
- Navigating some of the biggest pitfalls in the social media ads world.
- Building strong traffic with your paid ads.
- Boosting your conversions with Facebook Advertising
My Abu Fofanah Reviews Roundup: What’s The Conclusion?
So, as we reach the end of this Abu Fofanah review, where do we stand?
Abu is obviously a great guy and he’s a solid teacher. He understands that ideal customers power all social media marketing strategies, and so he helps you outline customer profile information and nail down your target audience to make this happen.
He gives you other useful information too, like how to use Google Pixel, how to deal with customer’s objections, and how to map out the customer journey from initial concept through to the final sale.
It’s great, it really is. But it’s really only for people who are already one hundred percent committed to the model. And I think you’ll need additional consultation to get the best out of the program… something that’s going to cost you north of a thousand dollars before you’ve even had three hours of one-on-one training.
So I just can’t recommend this program to everyone…
Instead, I think there are far better methods to make money in 2024… like this one…
I have reviews for two other courses.
Authority Income Accelerator review, designed for coaches and consultants aiming to enhance client acquisition through Instagram ads. It offers personalized coaching and a supportive online community for networking and growth.
Online Revenue System review, focusing on software training with some support and a private Facebook group for community interaction. Discover its approach to generating online income.
What Is My Top Recommendation For Making Money Online In 2024?
I’ve given plenty of business models a whirl…
Amazon FBA, dropshipping, affiliate marketing… you name it, I’ve tried it.
I’ve even made a bit of money along the way! But none of it was ever sustainable. I was working my butt off as profits ran hot and cold on me, and I was trading my precious time for a meagre income.
But all that changed when I discovered Digital Leasing.
The Digital Leasing crew helped me craft my first local lead generation website. I choose my niche, built up my traffic sources, then I leased it out to a local business owner.
They get the amazing leads they needed to stay afloat and thrive. I got the a regular income to the tune of a couple of thousand dollars. And, I got my life back.
Here’s what made Digital Leasing so special for me…
- Genuine Semi-passive Income: After the set-up work is done, you’ve got yourself a hands-free lead generator website. You’ll be able to keep this asset running with just a few clicks a day, so your life is your own!
- Making A Real Difference: Your local business community really needs the leads you provide. With Digital Leasing, you’re getting paid, and making a positive difference in your local area.
- Effortless Scalability: When you want to expand into a new niche, you just use what you’ve learned to launch a new site. Want to expand again? Launch another. It’s simple to grow and scale your business with Digital Leasing.
Check out this video and start your Digital Leasing journey today!
